Talking about Links and Monetize.
One of the most critical and strategic decision when you decide to monetize a website with ads, is where to place the ads.
In a Flash arcade site this is an even more critical decision, because unlike normal sites or blogs where visitors read the entire page, scrolling and looking almost everywhere, in Flash arcade sites visitors attention is focused on the game, so ads must be placed around the game close enough to let the player see them and far enough to let the player play without a million shiny banners stinging his eyes.
I am going to show you ten big portals and the way they place ads
1 Miniclip
The game is in the center of the page, and below it you can find instructions and social options on the left and a square ad on the right
Minimum ad distance: 20 pixels
Same thing as MiniClip, game in the center and a square ad on the right side under the game
Minimum ad distance: 21 pixels
The game is in the center of the page, above and below it there are large horizontal ads separated by graphic assets
Minimum ad distance: 35 pixels – and it’s a text link ad
The game is in the center of the page, with large horizontal ads immediatly above and below it. The most aggressive way of placing ads.
Minimum ad distance: 1 pixel
Game on the left side with a classic banner below it and some ads in the right sidebar
Minimum ad distance: 4 pixels
6 Agame
Game in the center of the page, with a large horizontal banner below it, with the “Advertisement” text to define when the game area ends and when the advertisement area begins. The cleaner solution, I’d love to know the click rate anyway….
Minimum ad distance: 50 pixels
Game in the left side with social options on the right side, an horizontal banner above the game and a square ad below it.
Minimum ad distance: 56 pixels
Game in the center with a large horizontal banner below it, with an horizontal line to divide game from ads
Minimum ad distance: 19 pixels
Game in the left side, requiring some vertical scrolling to be played, with ads in the sidebar, above it and immediatly below it.
Minimum ad distance: 3 pixels
Game in the left side, with a lot of ads in the right sidebar and a banner immediately below it
Minimum ad distance: 4 pixels
How are you placing ads in your game portal?
Never miss an update! Subscribe, and I will bother you by email only when a new game or full source code comes out.